Sunday, October 18, 2009

"Kissan Amaze "ad by HLL under scanner by FSSAI

FSSAI has set up a committee to see any false claim by Hindustan lever ltd on its advertisement for Kissan Amaze . HLL has launched this malted beverage for young children claiming to increase brain capabilities by giving 33% of total nutrient required for mental development .This product has been test launched in area of Tamilnadu , Karnatka and Andhra Pradesh .

FSSAI committee would come out with the results by December and after detail study may be used for guidelines for food manufacturer against any false Ads ,labels or claims .

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1 comment:

  1. nice blog !! i was looking for blogs related of fssai india . then i found this blog , this is really nice and interested to read.

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