Saturday, December 12, 2009

Danone to enter Indian health products market


Danone which has  partnered  Britannia for almost a decade has decide to launch its own product in India. Danone group is one of the major food companies in Europe with products range includes Mineral water , Baby Nutrition , Dairy and Medical Nutritional products .

Danone India has already  got its  probiotics yogurt launched in India with collaborating with Japanese company Yakult . Danone is planning to launch India –specific product as customer would love to have  products which matches regional taste and flavors.

Danone has has recently test launched   fortified  milk named Choco Plus  milk  in  Hyderabad. Danone has applied for  manufacturing and selling license for Baby nutrition foods , Water and dairy products.


Source : ET

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